Innovation Strategy

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Accelerating Digital Innovation Inside and Out

In the 2019 Digital Business Report, MIT SMR and Deloitte’s survey analysis and executive interviews unveil the distinctive characteristics of innovation in digitally maturing organizations. Ecosystems and cross-functional teams allow them to be agile, but this increased agility demands a thorough consideration of governance as well.

Learning to Love the AI Bubble

  • Frontiers

  • Opinion & Analysis
  • Read Time: 5 min 

All bubbles are different. Bubbles occur when the market value of assets decouple from their intrinsic value and expectations of rising valuations generate investor demand. Many ambitious infrastructure projects that produced canals, railways, and telecom networks were fueled by bubbles. Unlike the housing bubble, the effects of a bursting AI bubble wouldn’t cause great harm.

How Digital Platforms Have Become Double-Edged Swords

  • Interview
  • Read Time: 13 min 

The most valuable companies in the world have harnessed platforms’ power to achieve rapid growth and market dominance. But as these platforms have grown in size and scale, the opportunity for abuse has become very real — while profitability isn’t coming easily even for successful platforms. In an interview with MIT SMR, the authors of The Business of Platforms bust the myths and outline the pitfalls of platform strategy.

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Four Ways to Get Your Innovation Unit to Work

  • Read Time: 7 min 

Considering how deeply companies rely on innovation, it is astonishing how bad most of them are at finding, developing, and implementing new ideas. When it comes to innovation, there is no single best way to structure and operate internal teams. The real key to success is to find the tools and structure that fit your company’s needs, strategies, and culture.

Nondisruptive Creation: Rethinking Innovation and Growth

Many people have come to view disruption as a synonym for innovation. This single-minded focus leads companies to overlook an alternative path to growth: the nondisruptive creation of brand-new markets where none existed before. It’s time to embrace the idea that companies can create without destroying — and expand the conversation about the problems they can solve and the opportunities they can seize.

Act Like a Startup

  • Column

  • Column
  • Read Time: 7 min 

As leaders of established businesses focus on becoming digital, they often embrace the mantra, act like a startup. A startup is an experiment, and its early goal is to learn, as quickly and inexpensively as possible, if an idea has merit. That same ability to figure out how a new value proposition might create revenues and profits is key to digital success. Established companies that want to test ideas for such propositions should be nurturing four traits of startups.

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Grow Faster by Changing Your Innovation Narrative

Companies aspiring to organic growth leadership in their industries should start with a coherent, affirming innovation narrative and reinforce it with action. The authors tested 18 well-known innovation levers and identified the four that organic growth leaders use most to stay ahead of competitors: (1) invest in innovation talent, (2) encourage prudent risk-taking, (3) adopt a customer-centric innovation process, and (4) align metrics and recognition with innovation activity.

The Promise of Targeted Innovation

The biggest consumer goods companies shell out more than $1 billion a year for R&D but lately have seen no appreciable impact on their sales. That’s troubling for companies whose growth has leveled off in recent years. In contrast, some smaller competitors that spend less on R&D — but do so more shrewdly — have seen a significant boost in sales.

Driving Sustainability-Oriented Innovation

Faced with mounting challenges and pressure from governments, nongovernmental organizations, investors, and employees to be more aware of the environmental and social impacts of business activities, many companies are attempting to tap into the creativity and entrepreneurial potential of their employees, encouraging them to develop new products, services, or business models that create value for both the company and society.

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The Truth About Behavioral Change

In this article drawn from his new book, How Behavior Spreads, UPenn professor Damon Centola explains how the thinking about social networks is changing. Recent research reveals that depending on long-established concepts such as “weak ties” and “long bridges” to drive the adoption of new innovations and organizational change can be a prescription for failure.

Governments as Facilitators of Value Creation

  • Column

  • Column
  • Read Time: 6 min 

There is a fundamental humanity to business institutions. Businesses are cooperative endeavors that leverage human work and creativity to create social value. Stable, functional, and purpose-driven businesses are key to real human flourishing. And yet many governments are expected to be neutral about business, acting as either redistributor or regulator. There is a third role, though: facilitator.

How Innovative Mergers Are Shaping Health Care Delivery

  • Video | Runtime: 00:39:44

Innovation and disruption are transforming the health care industry, with unlikely partners like Walmart and Humana teaming up to deliver high-quality, low-cost care to customers. Regina Herzlinger, the Nancy R. McPherson Professor of Business Administration at Harvard Business School and an expert in health care delivery and innovation, discusses the lessons such collaborations between health care retailers and insurers offer for managers.

Digital Transformation Opens New Questions — and New Problems to Solve

Modest questions about how today’s problems could be solved more effectively lead to applications of technology with easily foreseeable gains. But when people start asking bigger, bolder questions that challenge basic assumptions about how a problem has been framed, they open up space for breakthrough innovations. That’s been the pattern in many digital realms, including cybersecurity, artificial intelligence, and the internet of things.

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